Alberta Tourism GRIT Awards

The Alberta Tourism GRIT Awards presented by the Tourism Industry Association of Alberta (TIAA) honour the enduring values of Growth, Resilience, and Inspiration in Tourism by purposefully advancing the ambitious vision outlined in Alberta's Higher Ground Tourism Strategy. By recognizing the Albertans who push boundaries in the pursuit of achieving their dreams, the awards celebrate the collective efforts of risk-takers, innovators, and inspired leaders who are helping to transform the province into a top global destination.